Networking Social-lite

For a long time now I’ve been observing the social network postings by some politicians at every function, meeting, or party, going on throughout the Tri-cities. Even when these politicians go to an out-of-town event there appears to be a compulsion to check in. Often it seems like a race to see who can post … Read more

Online in 2009…

According to AC Nielsen, the world’s leading marketing information company, 78% of consumers in a recent global Internet Survey rate the most trustworthy form of advertising for consumers, ‘word of mouth’ (a recommendation from other consumers), as the #1 influencer of a purchase: http://ca.nielsen.com/site/documents/TrustinAdvertisingOct07.pdf. An ever-increasing array of social media advertising platforms and sources are … Read more

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